Chief Marketing Officer, New York Public Radio (WNYC)
Lisa Baird is Chief Marketing Officer at New York Public Radio where she leads the marketing and audience development, data, membership, sponsorship and communications teams. In addition, she is also responsible for raising substantial revenue, increasing audience size and diversity across all programs and platforms, cultivating audience loyalty and amplifying digital membership. In 2017, Baird was recognized as one of the Top 20 Women in Marketing and in 2016 she was names to Business Insider’s list of 50 Most Innovative CMO’s in the World.
by Tom Webster of Edison Research09:00 AM